Understanding how Social Media works is one thing. Understanding how it works for your industry and your business is another. Anyone can set up an account in Social Media sites, but setting them up right can be a whole other story. I ask your audience the right questions...

Through my company, Rapid Production Marketing, we assist companies in developing their Social Media strategic plans. I use the tech I recommend. Having a working "plan" for using Social Media speeds up the effectiveness of the program in a multi faceted tech environment of mobile computing, cloud storage and multiple social media platforms...

If you don't "get" key concepts then there is no value in a speaker. Information retention when you listen to a speaker wanes to about 5% in 2 weeks later UNLESS core concepts are communicated with visual & auditory que's. I make it memorable...

Each speaking engagement is different. Of course there are "fundamentals" in Social Media, but every industry and every company has it's own culture & different social media pieces may fit better in yours and not someone else's. I undertake a comprehensive review before each engagement to insure I'm talking terms your audience understands...